Title

Product recall strategy in the supply chain: utility and culture

Document Type

Article

Publication Date

2020

Publication Title

International Journal of Quality & Reliability Management

Abstract

Product recalls have the potential to damage firm and consumer quality reputation. While globalization has brought about various economic benefits, expanding supply chain networks have also made it more difficult for downstream organizations to manage product recall strategy. This study aims to examine the role of culture on a manufacturer's initiation of a recall and the severity of the remedy chosen for the product recall.

Department

Management, Marketing, and Logistics

Volume Number

38

Issue Number

1

First Page

195

Last Page

212

DOI

10.1108/IJQRM-03-2019-0077

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