Does a Championship Season Influence Average Ticket Sales in the Championship City?
Abstract
By measuring stadium attendance data across every United States city with a professional baseball, football, and basketball team, this paper analyzes the affect a championship season has on overall attendance in the championship city. Initial findings indicate that a prior seasons championship does not increase ticket sales the following year, but subsequent regressions are included to break down the affect of championships on each individual sport. Major League Baseball championships decrease average attendance in the National Football League at the 90% confidence level. By examining these findings the spillover and substitution effects across different forms of leisure are better examined.
Session Name:
Sports Economics
Start Date
10-4-2015 9:00 AM
End Date
10-4-2015 10:00 AM
Location
HSB 300
Does a Championship Season Influence Average Ticket Sales in the Championship City?
HSB 300
By measuring stadium attendance data across every United States city with a professional baseball, football, and basketball team, this paper analyzes the affect a championship season has on overall attendance in the championship city. Initial findings indicate that a prior seasons championship does not increase ticket sales the following year, but subsequent regressions are included to break down the affect of championships on each individual sport. Major League Baseball championships decrease average attendance in the National Football League at the 90% confidence level. By examining these findings the spillover and substitution effects across different forms of leisure are better examined.