Document Type
Grant
Project Title
Talking Through Our Difference: Testing the Moral Attitude Dynamic Model for Mitigating the Polarization Along Cultural War Issues
Principal Investigator
Mengyao Xu
Publication Date
2027
College or Department
Conmmunication
Award Date Range
FY25 – Round II
Award Amount
$4,000.00
Abstract
This study examines the dynamic nature of polarization by applying the Moral Attitude Dynamic Model (MADM) to immigration discourse. Combining computational analysis of congressional debates with a randomized experiment (N = 1,402), it identifies context-specific moral foundations and evaluates MADM-informed moral reframing strategies. Results show that such messages reduce reactance and, under certain conditions, decrease social distance. Findings extend Contingency Theory by validating MADM as a dynamic, data-driven approach to polarization mitigation.
Recommended Citation
Xu, Mengyao, "Talking Through Our Difference: Testing the Moral Attitude Dynamic Model for Mitigating the Polarization Along Cultural War Issues" (2027). Academic Affairs. 22.
https://kb.gcsu.edu/grants-aa/22